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Commission goes after Apple’s proposed music buy-up

Joint IIC - Italian Chapter and Agcom workshop

The European Commission has launched an investigation to assess Apple’s proposed acquisition of music app Shazam, expressing concerns the deal could reduce choice for users of music streaming services, reports Mobile World Live. Competition commissioner Margrethe Vestager said the probe “aims to ensure that music fans will continue to enjoy attractive music streaming offers and won’t face less choice as a result of this proposed merger.” Apple lined up the acquisition of the company, which developed the popular music recognition app, in a bid to bolster its Apple Music streaming service and step up competition with major rivals Spotify and Google. “While financial terms of the deal were not disclosed, the price tag is reported to be $400 million, which would make Shazam Apple’s largest acquisition since it bought headphone maker Beats Electronics for $3 billion in 2014.” The Commission said in a statement it was concerned “Apple would obtain access to commercially sensitive data about customers of its competitors for the provision of music streaming services in the EEA”. Read more

  • Thursday, 26 April 2018

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