The problem is that the IP-based successors of telephony – such as IMS-based VoLTE – have conspicuously not yet earned their ubiquity. Rich Communication Services (RCS) messaging – branded “Joyn” by GSMA – is another example. Some in the industry are assuming ubiquity, though they have not yet been given a “mandate” by end-users, and in the new world of choice they may not. Worse, the technologies have significant teething problems, and considerable costs – just when alternatives are bringing down prices, cutting into profits, and raising the bar for quality and innovation.
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Dean Bubley, Founder & Director, Disruptive Analysis
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