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INTERMEDIA

ZERO-RATINGS OPENINGS

18.07.2016
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By AUGUSTO PRETA and PENG PENG

Zero rating (toll-free data) is the practice of internet service providers (ISPs) and mobile operators not charging end users for data usage of specific internet content and applications of content providers through their network. On one hand it may benefit consumers from using the subsidised services, on the other it could be considered anti-competitive and against the net neutrality principle. This article focuses on the cost-benefit analysis of zero rating.

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Zero rating is a highly controversial aspect of the internet. AUGUSTO PRETA and PENG PENG provide a cost-benefit analysis amid the context of net neutrality.

Intermedia Issue:
Vol 44, Issue 2
Issue Date:
July 2016
Theme:
Innovation and Content
Augusto Preta Augusto Preta CEO, ITMedia Consulting; Chairman, IIC Italian Chapter

Vol 44, Issue 2 Features

EDITORIAL 18.07.2016 Marc Beishon
IIC EVENTS 18.07.2016 Cristina Murroni
Q&A 18.07.2016
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