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Apple CEO urges a ‘step up’ in privacy enforcement

04.02.2021
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Comments come as company prepares to launch app tracking transparency feature

Techcrunch reports on Apple CEO Tim Cook’s speech at the online Computers, Privacy and Data Protection (CPDP) conference, in which he urged ‘reform of current-gen adtech’. He went on to call for ‘worldwide laws and…agreements that enshrine the principles of data minimization, user knowledge, user access and data security’. The comments were seen as ‘a swipe at Facebook’, says the news site, and come as Apple launches a new update that will require opt-in consent from users. The App Tracking Transparency (ATT) feature will be introduced in the spring.

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Techcrunch reports on Apple CEO Tim Cook’s speech at the online Computers, Privacy and Data Protection (CPDP) conference, in which he urged ‘reform of current-gen adtech’.

Theme:
Privacy, Safety, Security
Series:
Regulatory Watch
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