Gordon Moir

I am a partner in the Technology & Communications group in London with over 25 years’ experience advising the world’s leading communications providers, technology companies, and media businesses on the complex regulatory and commercial challenges that define our connected world.

Prior to joining Bird & Bird, I worked in-house for over 10 years at one of the world’s largest telecommunications carriers, where I played a key role in advising on many of their largest global deals as well as their regulatory and antitrust cases, both offensive and defensive. That combination of private practice expertise and genuine in-house, executive-level industry experience is what I bring to every client engagement – I do not just know the regulatory framework, I understand how it operates from the inside, and how businesses have to live by it in the real world.

I specialise in complex issues in market access and next-generation telecoms regulation. I also advise on the specific data protection, retention, and transfer issues telecoms must consider, and have expertise in the legal framework for content and broadcasting. I am highly experienced in competition law in the telecoms sector, having advised telecoms and industry bodies on several significant competition law cases at both the UK and European levels. My practice also extends into the cutting edge of emerging communications services, including satellite-enabled connectivity, next-generation network services, and the multi-jurisdictional licensing and compliance challenges that come with operating across multiple borders.

I have a reputation for providing commercial and actionable advice and for guiding global players in their operations. I have provided strategic advice on many consolidations in the global telecoms sector over the last decade, either as a participant or a challenger. I have worked with a wide range of clients, including FTSE 100 telecoms operators, many other internationally recognised names in the telecoms sector, niche providers, and industry challengers. I also run global regulatory monitoring and compliance programmes, helping multinational clients anticipate legal and regulatory developments, including in AI and emerging technology, across a large number of jurisdictions simultaneously.

I also have an exceptionally strong competition law background, working on cartel, merger and behavioural issues before UK and EU agencies and for a huge range of household name clients, both in the communications sector and elsewhere.